A while back, I wrote a post about selecting Clem's typeface. After searching through 2,289 options on fontshop, Eric and I decided last night on Brioso. Described as lively and energetic, this typeface is based on calligraphic tradition yet is "tempered by an ordered structure and lucid form." We think it honors our Westsail's reputation for being a solid ocean-going vessel yet allows for rhythm and grace. Tomorrow, BoatUS is printing this out on vinyl and next fall we will have it hand-painted on Clementine's hull.
The name and hailing port graphic was created by my good friend Jason who is most definitely the best designer I know.